عنوان مقاله [English]
نویسندگان [English]چکیده [English]
Nowadays, tourism has led to a wide range of strategic and operational decisionmaking at the level of countries and in areas with tourist attractionsfor the development of this industry. Diversification of industrial and economic activities in South Pars oil industries enhances human development indexes (i.e. welfare, health, etc.), environmental sustainability of the society, presentation and representation of internal forces in the industry (e.g. development of technical regions), and, in short,the total sustainable development of the area.Fulfillment of this purpose requires the analysis and detection (research and evaluation) of capacitiesthat would help to develop tourism inKangancounty.In this study, a descriptive-analytical method is used.The strengths, weaknesses, threats and opportunities of effect (9 strengths,6 weaknesses,and 6 of 10 opportunities and threats) were analyzedabout Kangancouny tourism.There are such attractions, beautiful beaches, unique ecosystem and mangrove forests that can attract domestic and foreign tourists In favorable seasons of the year and provide them with relaxing environment especially in the attractive East Coast region of the city.Because of certain weaknesses (as in services and facilities), lack of investment,lack of program and planningfor tourism development, and poorparticipation in development plans, tourism in the area incurs unnecessary expenses (non-voluntary and non-conscious) as well as loss of opportunities,which it does not deserve.Based on the results of the study, in order to achieve sustainable tourism development, strategies for development of tourism in beautiful coastal regions ofKangan county should be reviewed and revised.